Glossary · Service Schema

Service Schema

Schema markup describing an individual service offered by a business — useful for service-detail pages.

Service schema (Service type) describes a specific service: serviceType, provider (linking to your Organization), areaServed, audience, offers, and description. Service-area pages and service-specific pages benefit from Service schema in addition to LocalBusiness.

When a page describes a specific service in a specific city, both schemas can coexist: LocalBusiness for the entity, Service for the offering.

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